How Wellversed Achieved 2x Revenue Growth in 1 Year?

Wellversed, founded in 2018, is a prominent player in the health and wellness industry, operating multiple nutrition brands such as Sportfit, Rimoy Naturals, and Ketofy. With a focus on transparency and sustainability, Wellversed caters to fitness enthusiasts aged 18-40 through a direct-to-consumer (D2C) model. Boasting a team size ranging from 51 to 200 employees, the company positions itself as a consumer brand roll-up aggregator, striving to empower individuals to attain better health by curating digital-first wellness brands.

Wellversed strategically used debt capital worth ₹60 Lakhs and equity in exchange for 10% ownership to fuel its growth. However, they faced difficulties due to restrictive obligations of their existing debt and delayed capital availability. This slowed brand incubation, and the ambitious target of doubling revenue by 2023 faced substantial barriers. Moreover, the continuous use of equity capital in day-to-day operations further strained their finances.

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Wellversed consulted Recur Club's capital consultant and completed due diligence in 4 days, raising funds for the first time in September 2022. Since then, they have raised debt six times worth a total of ₹6.5 crores, enabling systematic and regular utilisation for their expansion. This approach allowed Wellversed to allocate resources effectively and progress towards its growth objectives.

With a remarkable 117% increase in revenue, the company has showcased substantial expansion in its top-line performance. Additionally, Wellversed has experienced a notable 63% increase in EBITDA, indicating enhanced operational efficiency and profitability. The company was also able to delay its fundraising rounds, eventually securing funding at a higher valuation as a result of the company's enhanced market position and investor confidence.